Blog
How to Identify White Space Opportunities and Expand Account...
Key account managers are always seeking ways to drive growth and deliver value to their accounts....
When Sellers Become Trusted Advisors!
Frederick Reichheld of Bain & Company researched on prescription for cutting costs and...
From Sales Methodologies to Sales Insights – New...
Global sales expert Matt Dixon has one important thought to share with all of us. There is an...
Digitalization of B2B Sales Interactions: Technological...
B2B interactions today are primarily taking place in digital channels. In a recent Forrester Sales...
Account Manager Skills 101
Who is an account manager and what do they do? An account manager does the overall management of...
Moving beyond CRM: Why Key Accounts need a dedicated Account...
Driving and sustaining growth is very different from achieving a goal According to the results of...
Understanding the Key Account Planning Process
The Key Account Planning Process Nurturing existing customers is a time-tested way of improving...
Account Mapping 101: The Complete Guide to Sales Account...
Guide to Sales Account Mapping Account-based marketing (ABM) has been gaining more and more...
Strategic Account Map: Account Mapping Process for Strategic...
Buying decisions in companies are getting increasingly complicated. Recently, Gartner has reported...