Blog
How to Ensure Your Key Accounts are in Good Health – Top...
It is all very well to think and expect that your C-Suite in your Key Account Management structure...
Do you know the Importance of Key Account Management...
Are your key accounts dear to you? I understand. For most b2b, key accounts contribute the majority...
Triaging Key Account Management
Triaging. The Free Dictionary explains Triage as, “A system used to allocate a scarce...
Impact of Presidential Elections on Key Account Management...
Who do you think would be the next President of the United States? Any change that happens in the US...
The Key Account Management Secret No One Tells You About
Key Account Management is necessary for the organization’s growth. Let me share its secrets....
Impact of Org chart on Key account management
Are you a key account manager who brings a lion’s share of the revenue for your organization?...
Annual Planning Pains
It’s that time of year again folks. Yes. Holiday time, Thanksgiving time, Fall time…but also...
What Kind of Icebergs are your Key Accounts?
B2B Key Accounts are typically large global enterprises, with interest across verticals, several...
B2B Sales is a Funnel. No, Its an Hourglass aka a Damru!
Aren’t we all familiar with the Sales Funnel? It has defined the shape (literally) of marketing...