Karthik Nagendra
Chief Marketing Officer at DemandFarm
Account Planning Readiness Assessment: Developed by Forrester
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By utilizing the Account Planning Readiness Assessment Checklist, organizations can gain a comprehensive understanding of their strengths and weaknesses in account planning. This self-assessment facilitates informed decision-making and aids in prioritizing initiatives that will drive improved customer engagement, revenue growth, and long-term success.
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Karthik Nagendra
Chief Marketing Officer at DemandFarm
Dr. Karthik Nagendra carries close to two decades’ of B2B technology & SaaS marketing experience. He has held senior marketing leadership positions earlier in leading brands like Wipro, Accenture among others.He has worked closely with leading universities, industry bodies, analysts and research firms globally and acted as a catalyst in providing best practices and insights to customers across sectors. He has authored papers & articles that have been featured in leading publications like Forbes, Business World, People Matters, and Economic Times among others.He has been a guest speaker at Wharton, Duke University, UCLA among other Ivy league Universities globally. He has been featured among the top 10 marketing consultants by CEO magazine and CMS Asia.
