Thilak G | November 18, 2024
DemandFarm is SOC2 Compliant: A Seal of Approval for Customer’s Privacy and Security
Trust is the glue that binds relationships in Key Account Management (KAM). But what about the plat…
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Thilak G | November 7, 2024
Zen and the Art of Key Account Management: Balancing...
Your work as a key account manager is similar to undertaking a long journey. You focus on each...
Thilak G | October 24, 2024
BANT Methodology: A Key Account Manager’s Secret to...
“A simple spray-and-pray approach to Key Account Management will cut it,” said no...
Vijaykrishna R | October 24, 2024
SPIFFs: A Sales Leader’s Guide to Strategic Incentives
Moving the needle on key metrics often requires more than just quotas and commissions. Many...
Vijaykrishna R | October 23, 2024
An Introduction to Enterprise Sales for Key Account Managers
A multinational software company might spend nearly a year negotiating a $5 million deal with a...
Thilak G | October 23, 2024
Clawback in Sales Commission: A Strategic Guide for Sales...
Sales commissions are a key motivator for high-performing sales teams. But what happens when those...
Thilak G | October 15, 2024
Is it Time to Fire Your Key Account Manager?
A recent McKinsey study predicts that AI could replace ~30 percent of work hours by capitalizing on...
Podcasts
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All Episodes
The Art and Science of Account-Based...
Marketing to everybody is like marketing to nobody. The first step in ABM is identifying your ideal customer profile.”...
Building a Dynamic and Data-Driven...
In episode 12 of the Shift podcast, join Dr. Karthik Nagendra, CMO at DemandFarm, and Peter Hanford, Group Director of...
How to Develop a Winning Digital-First...
In episode 11 of the Shift podcast, Dr. Karthik Nagendra, CMO at DemandFarm, interviews Julie Lentz, Head of Retail...
The Shift Podcast on Digital Key Account...
Have you wondered how to engage specific high-value accounts effectively? In episode 10 of the Shift podcast, Dr....
The Shift Podcast on Digital Key Account...
Maximizing Customer Retention with Key Account Management Looking for valuable insights into growing your existing...
The Shift Podcast on Digital Key Account...
Digital transformation has become an essential element for businesses to remain competitive in today’s...
In the News
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Vijaykrishna R | August 23, 2024
DemandFarm’s Org Chart Recognized Among Top Salesforce...
New York, 20th August 2024 – DemandFarm is thrilled to announce that our Org Chart solution has...
Karthik Nagendra | July 14, 2023
Forrester has named DemandFarm in its report, “The...
New York, 14th July 2023, DemandFarm, a leading player in account-based sales solutions, is proud to...
Karthik Nagendra | January 13, 2023
DemandFarm named as G2 Leaders in Best Support &...
New York, Sep 22, 2023: DemandFarm continues to stand out in Digital Key Account Management space....
Abhijit Gangoli | November 25, 2022
Building and Sustaining a High-Trust, High-Performance...
The Great Place to Work® Assessment is considered a ‘Gold Standard’ in workplace Culture...
Milind Katti | October 19, 2022
DemandFarm is ISO/IEC 27001:2013 and ISO/IEC 27701:2019...
DemandFarm is happy to announce that it complies with international Information Security Management...
Karthik Nagendra | July 21, 2022
DemandFarm named as G2 Leaders in CRO in the Summer 2022...
Pune, July 21, 2022: Review site G2.com has recognized DemandFarm as a Leader in the Summer 2022...
Webinars
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Webinar: DemandFarm’s Spring Release ‘24: Omphalos –...
In the fast-paced world of B2B sales, Account-based Selling (ABS) has become the go-to strategy for sales leaders....
Vijaykrishna R | May 27, 2024
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Webinar with Forrester: Scaling KAM Best Practices:...
Recent economic headwinds have spurred organizations to rethink key account management (KAM). B2B companies are keen on...
Vijaykrishna R | April 5, 2024
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Fireside Chat: Beyond Sales – The Art of Strategic Account...
What happens when three industry leaders gather on a Zoom call? You get expert commentary, game-changing insights,...
Joshua Gregg | August 28, 2023
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Webinar: The Changing Role of Technology in Key Account...
The Changing Role of Technology in Key Account Management – Webinar by DemandFarm Average number of buying...
Milind Katti | October 27, 2022
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Webinar: The Shifting Landscape of Strategic Account...
The Shifting Landscape of Strategic Account Management – Webinar by DemandFarm & SAMA As Key Account Management...
Abhijit Gangoli | September 23, 2022
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What DemandFarm brings to the table! (Milind Katti at the...
Milind Katti at the SaasHoles Podcast Key Account Management is rapidly changing from traditional methods to becoming...
Milind Katti | March 19, 2022
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Guides & Ebooks
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September 24, 2024
Key Account Management (KAM) Maturity Modelling Guide
Key Account Management Maturity Framework Focusing solely on acquiring new business often leads to missed opportunities...
May 9, 2024
Why should B2B organizations adopt KAM Technology
Why should B2B organizations adopt KAM Technology With recent economic headwinds tightening everyone’s purse...
March 15, 2024
The ultimate buyer’s guide for key account management tools
Amidst economic fluctuations in 2024, B2B companies are increasingly focusing on strengthening their KAM portfolio. As...
June 14, 2023
Forrester Checklist: Account Planning Readiness Assessment by Forrester
Account Planning Readiness Assessment: Developed by Forrester Assess your organization’s readiness for effective...
June 2, 2023
Future of SAM Study: Shaping the Future of Strategic Account Planning
The Future of Strategic Account Management Unlock the secrets to strategic account management and stay ahead of the...
March 22, 2023
Ebook: AI-Assisted Account Planning – Conversations of the Future Part 1
The Future of AI-Assisted Account Planning The future of account planning is here, and it’s time to take advantage...
Case Studies
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October 19, 2023
Ocorian’s CRM evolution with DemandFarm
Ocorian, a global leader in corporate and fiduciary services, offers tailored administration and compliance solutions to...
October 19, 2023
How Contentful Added $5M in Opportunities & Achieved A 15% Increase In Their Pipeline
Dive into Contentful’s success story as they teamed up with DemandFarm to revolutionize their strategic account...
October 19, 2023
How Zebra farmed 10% More Opportunities Within Their Key Accounts
Discover how Zebra Technologies streamlined account planning and stakeholder engagement with DemandFarm. Learn how they...
October 14, 2023
How Slalom Managed 50,000 Key Contacts & Achieved 80% automation For Org Charts
In this case study, we observe the key role of DemandFarm’s Digital Key Account Management software being used by a...
September 12, 2023
How TaskUs Achieved 30% Growth in Upsell Revenue & 20% Growth in Cross-sell Revenue
In this case study, we observe the key role of DemandFarm’s digital key account management software in increasing the...
September 11, 2023
A Tall Glass of Efficiency: How DairyMax Streamlined Sales and Marketing to Increase
Dairy MAX faced three major challenges in their opportunity management. 1) Inability to get real-time access to track...
February 27, 2023
Case Study: 2x Improvement in Customer Relationships with Org Chart
A company in the Healthcare sector within the IT services industry was unable to strengthen relationships with their...
February 27, 2023
Case Study: Fintech Company Enhances Sales Performance by 12% with Account Planner
A Fintech company in the Information Technology and Services industry was facing several key challenges in their sales...
February 27, 2023
Case Study: 80% Business Retention with Org Chart for this Business Consulting firm!
A large-sized, leading IT and Business Consulting firm was facing difficulties in managing their enterprise accounts....