Know Your Audience Better
Utilize insights from key accounts to understand who the decision makers are and what they want, so you can build marketing campaigns that effectively compel your audience to action.
Digital Key Account Management helps marketers easily collaborate with sales teams to optimize their marketing efforts and manage vital customer relationships.
Utilize insights from key accounts to understand who the decision makers are and what they want, so you can build marketing campaigns that effectively compel your audience to action.
Sharpen your campaigns and messaging with a 360-degree view of stakeholders, their behaviors, roles, and hierarchies within key accounts.
Integrate marketing and sales tools within a connected app ecosystem, working together with account managers to enrich customer knowledge and elevate the customer experience.
Integrate your existing marketing and sales tech tools with DemandFarm to get actionable, contextual insights and boost ROI from your marketing tech stack.
Monitor spending on lead generation from opportunity identification to deal creation stages to identify trends and expand on successes.
Unify your Account-Based Sales and Account-Based Marketing teams to leverage institutional knowledge, align priorities, and create campaigns that lead to deal conversions.
Demand Farm is an excellent account management planning & tracking tool. At first took some time getting used to it, but the team supporting it did a stellar job in bringing me upto speed with it.
Global Marketing Specialist
Course5i
Our sales and customer success teams see real value in using this tool, as we work in a world where ongoing mergers and acquisitions add a lot of complexity to already challenging account infrastructures. The DemandFarm interface is intuitive and easy to use. The fact that it is seamlessly integrated with Salesforce and the org charts are available directly within our existing “account” profiles makes it a no brainer. This is a GREAT tool to drive account growth!
Chief Marketing Officer, Kaon Interactive
KAM Glossary (with 65 Definitions) To help strategic account managers / key account managers…
The Complete Guide to Digital Key Account Management in 2023
A connected apps ecosystem in key account management involves the integration of your digital key…